Which hotel status should I choose courtesy of Velocity Gold - IHG or Hilton?

I have just obtained Velocity Gold and am deciding between IHG or Hilton Gold.
On the surface I don’t see any real value in IHG compared to Hilton.

Any thoughts

Hilton definitely has the better benefits like room upgrades and free breakfast. In general, Hilton also has better benefits recognition based on the properties I’ve tried. There’s not much that IHG Gold gives you and so hotels don’t really treat you any different for that.
The only reason I see for IHG is if you frequently travel to regional Australia, or any other reasons where Hilton properties just aren’t feasible for you. IHG does have a better footprint in some of those more regional locations. But benefits wise, Hilton is definitely the better deal here.